The Frozen and Refrigerated Food Council of Northern California's Dairy & Refrigerated Foods Promotion. The theme was "Your Destination for Delicious Goodness – Beyond Cool!" and the National Tie-in was June Dairy Month This is the regional (Northern California) promotion where 500,000 of these coupon flyers were inserted into local newspapers and were also on-hand at all the participating retailers in the promotion area. These are supported by local radio and on the council website and social media.
Below is a collage of participating national manufacturers that sponsored the Frozen & Refrigerated Food Council's June Dairy Promotion by purchasing coupon space on the coupon flyer and co-op radio, as well as decorating their stores with Council supplied POS.